The film’s global release has been postponed from April to October, as the pandemic keeps many theaters closed.
The worldwide release of the James Bond film No Time to Die has been postponed until October of April, its producers said, another setback for cinemas trying to rebuild a business crushed by the coronavirus pandemic.
The film’s new start date is October 8, according to an announcement on the James Bond website and Twitter feed.
No Time to Die, by MGM and Comcast Corp’s Universal Pictures, was originally slated to hit the big screen in April 2020, but was postponed to November and then April 2021.
The film, which cost around $ 200 million to produce, marks actor Daniel Craig’s last outing as Agent 007.
Movie theater owners were hoping No Time to Die would kickstart a rebound in film distribution. The pandemic devastated the film industry in 2020, and ticket sales in the United States and Canada fell by 80%. This has hurt independent theaters and big chains including AMC Entertainment, Cineworld Plc and Cinemark Holdings Inc.
With the virus still rampant in many areas, including the key Los Angeles market, Hollywood studios appear reluctant to send their biggest movies to theaters.
Many cinemas are closed, and those that are open enforce strict attendance limits to allow for social distancing. The UK Cinema Association said the decision to delay the film’s release was “clearly disappointing … [but] at the same time not surprising ”.
“Obviously – like the producers of the film – UK cinema operators are eagerly awaiting the time to ensure that as many people as possible can enjoy this title and other great titles on the big screen, in their natural environment, ”he said. , calling on the government to support the sector.
The Bond franchise is one of the most lucrative in the world, with Specter in 2015 grossing $ 880 million at the global box office, while Skyfall in 2012 grossed over $ 1 billion worldwide.
The next closely watched film is Black Widow from Walt Disney Co Marvel Studios, which is currently set to debut in theaters on May 7.