Friday, May 24, 2024

HBO Max creator could roll out two more streaming services

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There is no guarantee that these services will go ahead, however accurate the report may be. However, this could provide a window into the thinking of WarnerMedia.The company may try to conquer streaming by offering a range of services that cater to specific tastes rather than a full subscription like ViacomCBS ‘ Paramount + (formerly CBS All Access).

Whether or not this approach works is not certain. AT&T, the parent of WarnerMedia, has been criticized for launching a burst of streaming services in recent years, with distinctions that are not always clear. Do you want AT&T TV, AT&T TV now, or AT&T WatchTV? The differences would be more noticeable with WarnerMedia, but you might not want to sign up for multiple services just to get everything the TV giant has to offer. HBO Max has relatively modest adoption at this early stage with 8.6 million subscribers, and more niche services are unlikely to overshadow Max’s numbers.


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