2021 brings back good things that we lost in the past. Social DJ site Turntable.fm was launched ten years ago, allowing people to take turns adding songs to a shared playlist in a room with their friends (or strangers). Unfortunately he closed in 2013 on high operating costs and a declining audience. Now, however, not only is the website itself back up and running (albeit with a password required for access), there’s also another effort to bring it back in a new form.
Founder Billy Chasen replied to a tweet confirming his involvement in the reactivated website, which currently does not appear to be publicly accessible. Some people are report issues such as missing tracks even when searching with a video id, but the majority of questions are people request for to access. Details on when this might be open to the public are also scarce.
Meanwhile, one of the original founding team members, Joseph Perla, announced in February that he would be bringing the service back. like Turntable.org with a target beta launch date of April. The version of Perla will be mobile first and appears to involve a subscription payment model. Perla also works with Simon Oxley, founding designer of Turntable.fm avatars.
While the original version relied on YouTube videos to deliver music, Turntable.org will also support MP3 downloads, according to its website. Obviously, this release needs to figure out how to work with the music industry if it plans to do so, and in its press release, the company wrote that it plans to “develop a use case and a model. revolutionary commercial that works for both artists and fans. . “
A strong business model is essential to ensure that either version of the relaunched turntable will stick around. The Perla team launched a crowdfunding campaign with a goal of $ 500,000 and has already raised $ 522,400. Those who have supported will enjoy various perks such as discounted launch subscriptions, early access, downloadable avatars, special badges and more. These efforts to create a revenue stream could help Turntable.org deliver on the promise it made on its site: “We are designed to stay forever, promised.”